I'm a big fan of classified ads. They are the most affordablekind of advertising and, if used properly, can pull in lots of
leads. Make sure you have a headline. Keep it short. Write it in
ALL CAPITAL LETTERS. I try to make the headline
speak directly to the reader with a twist that is just a tad
provocative.
ARE YOU SURE you're working the best system?
DON'T GIVE UP trying to save costs. We can help.
These headlines jump out at people when they're scanning
down a list of ads.
Be careful when you use abbreviations. Not everyone will
understand what they mean. I'm embarrassed to say it took
me a long time to figure out SASE means "self-addressed
stamped envelope."
Make your ad sound conversational rather than like a want
ad. You will get better response.
Submit your AD in my 1st Family Classifieds for FREE
No comments:
Post a Comment